CLIENT: BAMBA LONGBOARDS
A lot of the time, creativity involves going the extra mile. Or in some cases, out of your comfort zone. Creativity, for us, is only creativity if, as well as having soul, it carries out its function.
And when your client is a group of risk taking twenty-something´s with no fear and are ready to conquer the world, you have two options: you join them, or you join them.
So we joined together with the team Bamba Longboards, which manufacture boards in a crafty form, combining bamboo with the quality and the fashionable patterned fabric that we also design for them.
In Artworks, we create the brand, the collection, the website… and we are ready to get on your skateboard whenever you need it!
This summer, for example, we devised for them a ‘Wood Truck’, an alternative form of promoting their brand. Bamba took a van down a route along the coast. To where there was an environment full of surf, skate and festival vibes. There, they were offering their longboards to confront the most difficult test of the whole product: the free testing on behalf of the consumer.
Their way of showing their Wood Truck adventure was through social media, and you could say it turned into the hit of the summer!
Long live the Longboard!